1PropertyMarket V.S. Direct Mail
Follow the process A-D and fill in the information as best as you know in order to discover the difference 1PropertyMarket can make for your business in comparison to Direct Mail.
Select the number of outbound mailers
to property owners:
- On average 0.1% of the total outbound mailers reply interested to a direct mail campaign.
This indicates that the individual is interested in learning more about the product or service being offered.
This number does not gurantee closed deals.
- This is the number of responses as a result of the outbound marketing campaign by direct mail.
For example, this includes interested, not interested, and incorrect perspective leads.
- The national average cost per mail is $1.
The theoretical cost includes printing a one to two-page promotional flyer, a stamp, an envelope, and the cost to fold and seal envelopes.
However, it does not include the cost to procure a prospect list, the creative design process, which includes wording a script and a layout design, as well as, any necessary manual labor required to intake prospect data, then qualify and distribute leads. With these expenses the cost per mail goes up signifacntly. Refer to the figure below.